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What do yogurt and your associates around the world have in common?

What do yogurt and your associates around the world have in common?

Culture. As civilized human beings, we all dearly protect the beliefs, customs, and practices of our given culture. We wear them like badges. Culture defines us. You are probably thinking of your own culture as you are reading this, and it makes you feel good, doesn’t...
Machine Translation – A Stone Soup?

Machine Translation – A Stone Soup?

Abracadabra. Wouldn’t it be nice to have a computer program that would instantly and magically translate your documents into your customers’ various languages? Click an icon, and presto! After all, there are Machine Translation (MT) systems out there. Prices range...
Intelligent Website – Universal Domination

Intelligent Website – Universal Domination

Collateral Success What makes a website successful in Moscow or Warsaw, or Shanghai? Intelligent Localization! A combination of culturally balanced appeal with western style expertise. Sounds complex? Not to us. Sometimes websites designed with purely American markets...
Life Sciences Translation – Code Red!

Life Sciences Translation – Code Red!

Every minute delay in drug R&D costs $1,800 in lost revenue. Most delays in legal and regulatory processing can be traced back to inaccuracies in your documentation and its translation. Translation services should not cost an arm and a leg. You demand that your...
What We Do Best – The Zen of Translation

What We Do Best – The Zen of Translation

Imagine all the people. Imagine a world that spoke only one language. Your company’s communications would always be crystal clear and never misinterpreted in any country. Obstacles to creating a global brand would fall and international success would follow. Sound...