Collateral Success
What makes a website successful in Moscow or Warsaw, or Shanghai?
Intelligent Localization!
A combination of culturally balanced appeal with western style expertise. Sounds complex? Not to us. Sometimes websites designed with purely American markets in mind skate onto international markets on culturally thin ice.
To avoid this, talk to us first.
The egg before the chicken.
A watered-down version of an American frame of mind wouldn’t fly.
At One Planet, we walk a fine line between American authenticity and cross-cultural relativism. How is this accomplished? By thinking locally in tandem with the author of an original American website.
We are locals in Moscow,
Warsaw, Shanghai, and a thousand other cities around the world.
We help you create international versions of your website with a minimum fuss because we have the know-how.
Benefits of working with One Planet:
- Launch multilingual versions simultaneously
- Create a website that’s crystal clear and easy to understand
- Maintain consistency across many languages
- Increase manageability of the entire project
- Avoid adverse reaction from local markets or religious groups
- Culturally sensitive websites drive up sales and revenue
- Accelerate time to market
Open the GATE
Localization of the website requires knowledge of the target audience and local cultural norms. Working with our translators and editors in target countries, we set up a Global Advisory Team of Experts – GATE.
We only select GATE members who closely represent your audience’s professional and cultural level. GATE members typically provide the cultural and linguistic elements such as:
- Professional jargon
- Use of graphics
- Appropriate voiceovers
- Colors
- Soundtrack
- Historic and religious sensitivities
Flawless!
Working closely with you, our GATE experts successfully localize your website for the target market.
We have the experience, the tools, and the talent to make your website inviting and easy to understand.
Our other suite of services includes:
- Brochures
- Multilingual voiceovers
- eLearning
- Language neutral icons
- Symbolic product and service descriptions
- Audio/Visual material
- Interactive help
- Promotional, technical material